Journal of Business Management Perspective

Journal of Business Management Perspective

Document Type: Original Article
Number of Articles: 21

Designing a model for the impact of hidden pleasures In social media advertising

Volume 21, Issue 49, Spring 2022, Pages 124-142

10.52547/jbmp.21.49.124

ehsan emadi, hassan ghorbani dinani, saeed landaran

Analyzing the Concept of Digital Social Responsibility: With study of Selected Iranian Businesses

Volume 21, Issue 50, Summer 2022, Pages 128-155

10.52547/jbmp.21.50.128

bahareh Abedin, Sahar Mehdipour Pija, Arezou Hosseinzadeh, Hamideh Honarmand Haghighi

The Effect of Dynamic Capabilities in Creation of Competitive Advantage

Volume 12, Issue 16, Autumn 2012, Pages 107-122

10.29252/jbmp.12.16.107

Mohsen Akbari, mohammad esmailzadeh

Designing Sustainable Business Model in Development Banks based on Resistance Economics

Volume 21, Issue 50, Summer 2022, Pages 156-182

10.52547/jbmp.21.50.156

tahereh Donyaei, Akbar Alamtabriz, sajjad shokouyar

Designing a model for renewable energy value network in industry section using the method of Grounded theory

Volume 22, Issue 54, Summer 2023, Pages 188-224

10.48308/jbmp.2023.232566.1533

Mohammad Amir Salary Kamangar, Soheila Khoddami, Ahmad Mehrabian

Providing a framework for the internationalization of B2B platforms

Volume 21, Issue 50, Summer 2022, Pages 183-206

10.52547/jbmp.21.50.183

Azim zarei, Maryam Asgharinajib, sima alipour

Meta-Synthesis of a Painful-Enjoyable Marketing Model Using the Prisma Approach

Volume 21, Issue 51, Autumn 2022, Pages 13-42

10.48308/jbmp.2022.227357.1342

hajieh rajabifarjad, Mohammad Amin Torabi

Identifying and prioritizing the factors affecting brand love using the fuzzy Delphi method

Volume 22, Issue 55, Autumn 2023, Pages 13-39

10.48308/jbmp.2023.232734.1536

Ali shariat Najade, Sayedh Nasim mousavi, mohsen Aref Najade, Reza Sepahvand

Identifying factors affecting political brand using fuzzy cognitive map with FCM method

Volume 23, Issue 58, Summer 2024, Pages 23-51

10.48308/jbmp.2024.235391.1596

Sayedh Nasim mousavi, sseed mir, Sayed Najmmedin Mousavi, elahe maneshdavi

Providing a model for the loyalty of corporate customers of Refah Bank

Volume 22, Issue 56, Winter 2024, Pages 35-61

10.48308/jbmp.2024.235151.1590

sajjad zamani, Amir Khanlari, Mohamad rahim Esfidani, Hamidreza Yazdani

Analysis of factors causing customer dissatisfaction with food ordering applications (MFOA)

Volume 20, Issue 47, Autumn 2021, Pages 111-136

10.52547/jbmp.20.47.111

Rasoul Abbasi, Mona Jamipour, Maryam Ghasemlou

Identifying the factors of service failure based on the marketing funnel and providing agile solutions (Study case: Iran-Zamin Bank)

Volume 23, Issue 57, Spring 2024, Pages 131-160

10.48308/jbmp.2024.235737.1611

Azim zarei, mohammad masoumi, mohammad ebrahim baghernejad hamze kalaei