Journal of Business Management Perspective

Document Type: literature review

Number of Articles: 177

Investigating the impact of ownership on the adoption of a firm's diversification strategy

Volume 12, Issue 16, Autumn 2012, Pages 13-30

Evaluating consumer trust in chain stores (Case study: Citizen Store)

Volume 12, Issue 17, Autumn 2013, Pages 13-30

Identifying factors affecting the decline of retail banking customers

Volume 13, Issue 18, Spring 2014, Pages 13-30

A wise customer relationship management model based on Nahjul-Balagha

Volume 13, Issue 19, Summer 2013, Pages 13-30

The Effect of Tourism Destination Identifier Equity on Revisit Intention Based on Customer-Based Brand Equity Model (Case Study: Isfahan City)

Volume 13, Issue 20, Autumn 2013, Pages 13-30

Application of the theory of personal construct psychology in exploring dimensions of brand meaning

Volume 13, Issue 4, Winter 2014, Pages 13-29

Developing an Alliance Performance Conceptual Framework: Resource Based View

Volume 14, Issue 22, Spring 2014, Pages 13-28

Generating a Model of Bank Identity

Volume 14, Issue 23, Summer 2014, Pages 13-28

The relationship between customer relationship management (CRM) and performance

Volume 9, Issue 1, Spring 2010

Native scale of market orientation of Iranian commercial banks

Volume 9, Issue 2, Summer 2010

Investigating the Mediating Role of Spirituality in the Relationship Between Dimensions of Organizational Justice and Spirituality Outcomes

Volume 9, Issue 3, Autumn 2010

The impact of packaging on brand image in food products

Volume 9, Issue 4, Winter 2011

Designing a neural network to select internet marketing strategies

Volume 10, Issue 6, Spring 2010

Meta-methodology of research conducted on factors affecting customer satisfaction: Documentary analysis of master's and doctoral theses from Tehran state universities

Volume 10, Issue 7, Summer 2010

Internet Banking Adoption Model

Volume 10, Issue 8, Autumn 2010

Organizational citizenship behavior, customer relationship management, and organizational performance of food production and distribution companies.

Volume 10, Issue 9, Winter 2011

The impact of salesperson professional ethics on the formation of sustainable relationships between the customer and the organization (case study of Atlas Copco Iran)

Volume 11, Issue 10, Spring 2011

Conceptualizing entrepreneurial strategies in marketing of small and medium-sized food industry entrepreneurs

Volume 11, Issue 11, Summer 2011

Investigating factors affecting consumer patriotism

Volume 11, Issue 12, Autumn 2011

Investigating the impact of psychological processes of brand identity and brand personality on brand loyalty

Volume 11, Issue 13, Winter 2012

Presenting a mixed model of factors affecting the development and acceptance of virtual tourism in Iran

Volume 12, Issue 14, Spring 2012

A study of internal identification in the healthcare industry

Volume 12, Issue 15, Summer 2012

The Impact of Total Quality Management on Bank Performance: the Intermediary Role of Market Orientation

Volume 14, Issue 22, Spring 2014, Pages 29-47

Evaluation of the Effectiveness of Electricity Consumption Frugality Social Advertising with AIDA Model

Volume 14, Issue 23, Summer 2014, Pages 29-47

Strategic Renewal: Examining the Role of Organizational Learning

Volume 12, Issue 16, Autumn 2012, Pages 31-48

Journal of Business Management Perspective

Journal Archive

Volume 25 (2026)

Volume 24 (2025)

Volume 23 (2024)

Volume 22 (2023)

Volume 21 (2022)

Volume 20 (2021)

Volume 19 (2020)

Volume 18 (2019)

Volume 17 (2018)

Volume 16 (2017)

Volume 15 (2016)

Volume 14 (2015)

Volume 13 (2014)

Volume 12 (2013)

Volume 11 (2012)

Volume 10 (2011)

Volume 9 (2010)