Journal of Business Management Perspective

Journal of Business Management Perspective

Author = Ali Shariatnejad
Number of Articles: 7

Phenomenological comparison of branding behaviors of human resources in chain stores in Iran and Afghanistan; An international research

Volume 23, Issue 59, Winter 2025, Pages 20-46

10.48308/jbmp.2025.237440.1638

Abdul Ghaffar Koyeak, seyed Najmeddin mousavi, Ali Shariatnejad, Mohammad Hakkak

Identifying and prioritizing the factors affecting brand love using the fuzzy Delphi method

Volume 22, Issue 55, Autumn 2023, Pages 13-39

10.48308/jbmp.2023.232734.1536

Ali shariat Najade, Sayedh Nasim mousavi, mohsen Aref Najade, Reza Sepahvand

Investigating the effect of brand authenticity on customer self-image with the mediating role of brand social power

Volume 22, Issue 54, Summer 2023, Pages 225-253

10.48308/jbmp.2023.230012.1481

Sayed Najmmedin Mousavi, Ali shariat Najade, zahra Ghafouri, saeed mir