Journal of Business Management Perspective

Author = Mehrdad Aalipour Herisi

Number of Articles: 1

Designing the pattern of Brandpreneurship Process: Case Study of the Panter Brand in the Stationery Industry

Volume 20, Issue 48, Winter 2022, Pages 13-42

Mehrdad Aalipour Herisi, Jahangir Yadollahi Farsi, Mohammad Reza Zali

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