Journal of Business Management Perspective

Journal of Business Management Perspective

Keywords = Social Media
Number of Articles: 5

Analyzing the Concept of Digital Social Responsibility: With study of Selected Iranian Businesses

Volume 21, Issue 50, Summer 2022, Pages 128-155

10.52547/jbmp.21.50.128

bahareh Abedin, Sahar Mehdipour Pija, Arezou Hosseinzadeh, Hamideh Honarmand Haghighi

The role of influencers on marketing (meta-synthesis approach)

Volume 21, Issue 49, Spring 2022, Pages 13-36

10.52547/jbmp.21.49.13

Mahdi Hosseinpour, yousef mohammadifar, Atieh Khodaei

the effective features of creating place brand in Instagram: data mining approach

Volume 19, Issue 44, Winter 2021, Pages 120-146

10.48308/jbmp.19.44.120

Mohammad Mehdi Poursaeed, mahbobeh barzegarpour, farzane shojaee

Framework for Explaining the Role of Social Media in Customer Experience Management for Hoteling Industry: Systematic Literature Review

Volume 19, Issue 43, Autumn 2020, Pages 13-39

10.52547/jbmp.19.43.13

Samaneh Rahimian, Mehdi ShamiZanjani, Amir Manian, Mohammad Rahim Esfiddani

Designing and presenting electronic word of mouth (eWOM) model with Interpretive structural modeling (ISM) approach

Volume 17, Issue 35, Autumn 2018, Pages 95-117

Ali Parvin, Lotfollah Foruzande Dehkordi, Ozhan Karimi, Behruz Lari Semnani