Journal of Business Management Perspective

Journal of Business Management Perspective

Number of Articles: 452

Explaining the Approaches of Creating Strategies (Comparison of Theoretical and Experimental Studies in Selected Iranian Companies)

Volume 17, Issue 33, Spring 2018, Pages 13-30

Seyedmahmood Hoseini, Bahman Hajipour, Manizheh Ghareh cheh, Hooshang Nezamivand CHegini

A Systematic Literature Review of Co-opetition Strategies Based on Co-Branding: A Conceptual Framework

Volume 25, Issue 65, Spring 2026, Pages 14-44

10.48308/jbmp.2026.242292.1718

seyed reza seyed javadin, Mohammad Rahim Esfidani, Majid Karimian

Developing national branding strategies in Iran

Volume 12, Issue 17, Autumn 2013, Pages 31-48

Model of Behavioral intention and adoption to mobile bank in Bank Saderat Iran

Volume 16, Issue 31, Autumn 2016, Pages 31-48

Zohre Dehdashti Shahrokh, Sajjad Abdollahpour

Designing and Explaining a Branding Pattern for the Commercial Centers (Shopping Malls) in Iran

Volume 17, Issue 34, Summer 2018, Pages 31-52

Hadi Komeili, Mohammadreza Hamidizadeh

Planning a Comprehensive Model of Communication Based Branding in the Iranian Banking Industry

Volume 18, Issue 39, Autumn 2019, Pages 33-57

10.29252/jbmp.18.39.33

Hassan Abbaszadeh, Akbar Alamtabriz, Mansoor Irandoost, Adel Salavati

Cognitive Analysis of the Industry Environment and Its Alignment with the Organization's Vision

Volume 18, Issue 37, Spring 2019, Pages 35-54

10.29252/jbmp.18.37.35

Tahereh Naddafi, Mohammad Abooyee, Aryan Gholipor

Designing a Framework to Enhance Digital Customer Experience in Internet Banking

Volume 18, Issue 40, Winter 2020, Pages 36-56

10.29252/jbmp.18.40.36

Ehsan Karimi, Mehdi ShamiZanjani, Masoud Keimasi, Alireza HassanZadeh

Transforming the Business Model in the Urban Transportation Industr

Volume 18, Issue 38, Summer 2019, Pages 37-57

10.29252/jbmp.18.38.37

Mohsen Nazari, AboAli VedadHir, Hamidreza Ezati

Developing E-Retailers Ethics Model and its Impact on Retailer Image and Competitive Advantage

Volume 19, Issue 41, Spring 2020, Pages 39-58

10.52547/jbmp.19.41.39

jafar Eyvazpour, Hossein Rezaei Dolatabadi, Majid MohammadShafiee

Analysis of Brand Skills Pattern on Brand Performance in Corporate Steel Exchange

Volume 19, Issue 42, Summer 2020, Pages 39-62

10.52547/jbmp.19.42.39

Fatemeh Haghverdizadeh, َAli Kazemi, azarnoush Ansari

Presenting a Model of Factors Affecting the Coopetition Formation and Consequences: A Mixed Research

Volume 20, Issue 45, Spring 2021, Pages 39-64

10.52547/jbmp.20.45.39

Morteza soltani, Asadollah Kordnaeij, Hamid Reza Irani, Narges Hasanbeygi

Narrative experience of cognitive marketing researchers in the Islamic Republic of Iran

Volume 20, Issue 48, Winter 2022, Pages 43-60

10.52547/jbmp.20.48.43

kobra bakhshizadeh borj, Mohamad Saleh Torkestani, pedram jahedi