Shahid Beheshti University - Faculty of Management and Accounting Journal of Business Management Perspective 2251-6050 11 10 2012 05 21 Prioritizing Criteria for Determining the Attractiveness of Target Markets in Commercial Banking Using Concurrent Analysis Technique: A Study on Mellat Bank Prioritizing Criteria for Determining the Attractiveness of Target Markets in Commercial Banking Using Concurrent Analysis Technique: A Study on Mellat Bank 94721 FA Journal Article 2015 05 13 https://jbmp.sbu.ac.ir/article_94721_3448a6fa67214395161f4c8f159d2193.pdf