Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 Fundamental brand model based on brand value proposition to customers and employees in Iranian agile organizations Fundamental brand model based on brand value proposition to customers and employees in Iranian agile organizations 13 30 96227 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96227_9ecf6ad3a63d497fa3b974c77f031e5b.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 The effect of corporate social responsibility on brand trust and brand preference with the mediating role of perceived quality and brand value. The effect of corporate social responsibility on brand trust and brand preference with the mediating role of perceived quality and brand value. 31 44 96255 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96255_5cadb494a7e2fa916dd57c5aa432d937.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 The reaction of abnormal stock returns to brand value The reaction of abnormal stock returns to brand value 45 62 96259 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96259_e8a68217f2c512a63bac2f9244d9c1b5.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 The mediating role of market orientation in the relationship between entrepreneurial orientation and performance The mediating role of market orientation in the relationship between entrepreneurial orientation and performance 63 78 96265 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96265_1eabc9a56da4c047001ef951b01beecd.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 The impact of country of origin image and marketing efforts on brand retail equity. The impact of country of origin image and marketing efforts on brand retail equity. 79 96 96270 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96270_851a915d9143a0a0a20344fc13d674ea.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 Modeling Marketing Activities Affecting Brand Value Using Fundamental Conceptualization Theory Modeling Marketing Activities Affecting Brand Value Using Fundamental Conceptualization Theory 97 115 96273 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96273_40a6038002e256e8ade0a4f29a98e616.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 The impact of market orientation on financial performance with emphasis on the role of organizational entrepreneurship The impact of market orientation on financial performance with emphasis on the role of organizational entrepreneurship 117 132 96220 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96220_f96678284159ab3ba5de5170864ea9cc.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 The impact of customer knowledge management and its dimensions on service quality and customer satisfaction The impact of customer knowledge management and its dimensions on service quality and customer satisfaction 133 154 96232 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96232_0f9d1cdf91858cc55f90a62ad8cff94b.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 Understanding brand image using Zaltman metaphor extraction method Understanding brand image using Zaltman metaphor extraction method 155 170 96240 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96240_1f1aab3800732f3db7419d2e45a1f50c.pdf

Shahid Beheshti University Journal of Business Management Perspective 2251-6050 14 25 2016 02 20 Application of the Theory of Planned Behavior in Investment Intention in Tehran Stock Exchange Application of the Theory of Planned Behavior in Investment Intention in Tehran Stock Exchange 171 183 96248 FA Journal Article 2016 06 01 https://jbmp.sbu.ac.ir/article_96248_a5f9765381ee11f5a94e4ff0c01ee0b6.pdf