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Akbari, Mohsen
The Effect of Actual and Ideal Self-Congruence on Brand Attachment and Continuous Usage (Case Study: Facebook) [Volume 13, Issue 19, 2013, Pages 177-197]
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Zahedfar, Kamran
The Effect of Actual and Ideal Self-Congruence on Brand Attachment and Continuous Usage (Case Study: Facebook) [Volume 13, Issue 19, 2013, Pages 177-197]
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