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Volume & Issue: Volume 17, Issue 34, August 2018 
Number of Articles: 6
Explaining Model of Competitive Behavior in the Banking Industry of Iran

Pages 13-30

Fatemeh Moshkdanian; Masoumeh Hosseinzadeh Shahri; Maryam Moghaddas Bayat; Mohammad Ali Babaei Zakliki

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  • PDF 920 K

Designing and Explaining a Branding Pattern for the Commercial Centers (Shopping Malls) in Iran

Pages 31-52

Hadi Komeili; Mohammadreza Hamidizadeh

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  • PDF 608.41 K

Designing and explaining a model for brand decline in food industry with mixed method

Pages 53-70

Amin Kohyari Haghighat; Davood Feiz; Adel Azar; Azim Zarei; Zohreh Dehdashti Shahrokh

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  • PDF 590 K

ارائه مدلی جهت تعیین ارزش برند شرکت های پذیرفته‌شده در بورس اوراق بهادار تهران

Pages 71-90

موسی رحیمی; مجید محمد شفیعی; آذرنوش انصاری طادی; محمود بت شکن

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  • PDF 1.11 M

Partner appraisal and selection model for international joint venture companies in Iran Automotive industry

Pages 91-110

Mmhammad mahmoodi meymand; majid safaei

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  • PDF 850.89 K

The Investigation of the Effect of Proactive Market Orientation and Entrepreneurial Orientation with the Mediating Role of Market Driving in Successful Commercialization of Knowledge-Based Health (Pharmaciotical) Products)

Pages 111-130

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  • PDF 1.11 M

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