A wise customer relationship management model based on Nahjul-Balagha

Pages 13-30

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Pattern of factors inhibiting customer switching to increase loyalty

Pages 31-48

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Investigating the Effect of Organizational Content Dimensions on Competitive Intelligence: A Study in the Tile Industries of Yazd Province

Pages 49-66

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Analyzing the Effect of Self-Concept Fit and Destination Personality on Domestic Tourist Behavioral Intentions in Isfahan City

Pages 67-86

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Power, Countervailing Power, and Substitutability in Marketing Channels: A Case Study, Iranian Handmade Carpet Art and Industry

Pages 87-106

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Identifying and classifying the characteristics of home appliance sellers based on customer opinions

Pages 107-122

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The effect of knowledge sharing on the customer relationship management system with a service quality approach (Case study: Experts from the Information Technology Unit of the Social Security Organization branches)

Pages 123-140

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Investigating the application of strategic marketing indicators on sustainable competitive advantage and market performance

Pages 141-158

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The Effect of Intellectual Capital on Organizational Performance; Case Study: Central Iran Iron Ore Company

Pages 159-176

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The Effect of Actual and Ideal Self-Congruence on Brand Attachment and Continuous Usage (Case Study: Facebook)

Pages 177-197

10.29252/jbmp.13.19.177

Mohsen Akbari; Kamran Zahedfar; sahar naseri

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