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  • Persian

The Effect of the External Reference Pricing on the Buyer Decision Making Process in The Shopping Centres

Document Type : Original Article

Authors

  • Kambiz Heidarzadeh 1
  • saeed Jalaian 1
  • Mohsen Khonsiavash 2

1 Faculty of management and economic, Science and research islamic azad university of iran

2 Faculty of Basic Science, Science and research islamic azad university of iran

Keywords

  • External reference prices
  • Behavioral Economic
  • Time Pressure
  • Product Category
  • factorial design

Journal of Business Management Perspective
Volume 17, Issue 33 - Serial Number 33
May 2018
Pages 83-100

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  • HARVARD
  • CHICAGO
  • VANCOUVER

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  • Article View: 6,735
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APA

Heidarzadeh, K. , Jalaian, S. and Khonsiavash, M. (2018). The Effect of the External Reference Pricing on the Buyer Decision Making Process in The Shopping Centres. Journal of Business Management Perspective, 17(33), 83-100.

MLA

Heidarzadeh, K. , , Jalaian, S. , and Khonsiavash, M. . "The Effect of the External Reference Pricing on the Buyer Decision Making Process in The Shopping Centres", Journal of Business Management Perspective, 17, 33, 2018, 83-100.

HARVARD

Heidarzadeh, K., Jalaian, S., Khonsiavash, M. (2018). 'The Effect of the External Reference Pricing on the Buyer Decision Making Process in The Shopping Centres', Journal of Business Management Perspective, 17(33), pp. 83-100.

CHICAGO

K. Heidarzadeh , S. Jalaian and M. Khonsiavash, "The Effect of the External Reference Pricing on the Buyer Decision Making Process in The Shopping Centres," Journal of Business Management Perspective, 17 33 (2018): 83-100,

VANCOUVER

Heidarzadeh, K., Jalaian, S., Khonsiavash, M. The Effect of the External Reference Pricing on the Buyer Decision Making Process in The Shopping Centres. Journal of Business Management Perspective, 2018; 17(33): 83-100.

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