Journal of Business Management Perspective - Articles List

Volume & Issue: Volume 12, Issue 17, December 2013

Evaluating consumer trust in chain stores (Case study: Citizen Store)

Pages 13-30

Developing national branding strategies in Iran

Pages 31-48

Investigating the role of consumer decision-making styles on the purchasing process among working women

Pages 49-66

Explaining the Conditions Governing the Management of Power Relations in the Retail Layer of the Food Supply Chain: A Data-Based Theory

Pages 67-86

Brand Love: An Empirical Study of Iranian Consumers

Pages 87-106

Designing a model of ethical practice in the marketing system (Case study: personal selling)

Pages 107-122

Investigating the effect of store environment on impulse purchases by chain store customers

Pages 123-140

Content and citation analysis of scientific marketing research articles in Iran

Pages 141-158

Investigating customer attitudes about brand engagement goals and dimensions

Pages 159-176

Investigating customer attitudes about brand engagement goals and dimensions

Pages 177-197

Journal of Business Management Perspective

Journal Archive

Volume 24 (2025)

Volume 23 (2024)

Volume 22 (2023)

Volume 21 (2022)

Volume 20 (2021)

Volume 19 (2020)

Volume 18 (2019)

Volume 17 (2018)

Volume 16 (2017)

Volume 15 (2016)

Volume 14 (2015)

Volume 13 (2014)

Volume 12 (2013)

Volume 11 (2012)

Volume 10 (2011)

Volume 9 (2010)