Abdollahpour, Sajjad Model of Behavioral intention and adoption to mobile bank in Bank Saderat Iran [Volume 16, Issue 31, 2016, Pages 31-48]
Ahanagari, Mahsa The Effect of Salesforce Reputation on Loyalty and Customer Share of Wallet with Regard to the Mediating Role of Experiential Value Added in Iran Insurance Company [Volume 16, Issue 32, 2017]
Ahghar Bazargan, Negin Impact of Buyer Personality on Word-of-Mouth [Volume 16, Issue 32, 2017]
Akbari, Mohsen Model of Factors Influencing Exchange of Tacit Marketing and Sales Knowledge Exchange and its Impact on Marketing Success [Volume 16, Issue 32, 2017]
Ameri, Mehdi Study customer’s preference toward rewards in banking customer clubs by conjoint analysis [Volume 16, Issue 32, 2017]
Ansari, Azarnoosh Impact of Buyer Personality on Word-of-Mouth [Volume 16, Issue 32, 2017]
Azizi, Shahriar A content analysis of corporate social responsibility (CSR) in the Oil, Gas and Petrochemical [Volume 16, Issue 32, 2017]
C
Cheraghali, Saeid customer service quality investigating provided at the Tehran International Book Fair [Volume 16, Issue 31, 2016, Pages 83-102]
D
Daneshvar, Mohammad Reza The Effect of Salesforce Reputation on Loyalty and Customer Share of Wallet with Regard to the Mediating Role of Experiential Value Added in Iran Insurance Company [Volume 16, Issue 32, 2017]
Dehdashti Shahrokh, Zohre Model of Behavioral intention and adoption to mobile bank in Bank Saderat Iran [Volume 16, Issue 31, 2016, Pages 31-48]
Dehghani Soltani, Mahdi Investigation of the Impact of The Effect of Marketing Innovation on Brand Competitiveness with Clarifying Role of Technological Opportunism in the Food industry of Iran [Volume 16, Issue 31, 2016, Pages 65-82]
F
Faghihi, Abolhasan A content analysis of corporate social responsibility (CSR) in the Oil, Gas and Petrochemical [Volume 16, Issue 32, 2017]
Farkhonde, Mahsa Model of Factors Influencing Exchange of Tacit Marketing and Sales Knowledge Exchange and its Impact on Marketing Success [Volume 16, Issue 32, 2017]
Fazlinejad, Pedram The Effect of Brand Orientation on Internal Brand Equity [Volume 16, Issue 32, 2017]
Feiz, Davood Investigation of the Impact of The Effect of Marketing Innovation on Brand Competitiveness with Clarifying Role of Technological Opportunism in the Food industry of Iran [Volume 16, Issue 31, 2016, Pages 65-82]
G
Ghobehei, Mohsen The Effect of Brand Orientation on Internal Brand Equity [Volume 16, Issue 32, 2017]
Ghorbani, mohammad Javad A content analysis of corporate social responsibility (CSR) in the Oil, Gas and Petrochemical [Volume 16, Issue 32, 2017]
H
Hosseini, Seyed mohammad hossein customer service quality investigating provided at the Tehran International Book Fair [Volume 16, Issue 31, 2016, Pages 83-102]
J
Javidani, Masoud Brand sales strategy in the FMCG industry [Volume 16, Issue 31, 2016, Pages 13-30]
K
Kazemi, Ali Developing a Tourism Destination Branding Model, Based on Tourist Touch Points [Volume 16, Issue 32, 2017]
Kazemi, Ali Develop a model of customer experience touch points during banking customer journey [Volume 16, Issue 32, 2017]
Khalil Nezhad, Shahram The Effect of Salesforce Reputation on Loyalty and Customer Share of Wallet with Regard to the Mediating Role of Experiential Value Added in Iran Insurance Company [Volume 16, Issue 32, 2017]
Khanlari, Amir Study customer’s preference toward rewards in banking customer clubs by conjoint analysis [Volume 16, Issue 32, 2017]
Kordnaeij, Asadolah Investigation of the Impact of The Effect of Marketing Innovation on Brand Competitiveness with Clarifying Role of Technological Opportunism in the Food industry of Iran [Volume 16, Issue 31, 2016, Pages 65-82]
M
Momen, Esmaiel Model of Factors Influencing Exchange of Tacit Marketing and Sales Knowledge Exchange and its Impact on Marketing Success [Volume 16, Issue 32, 2017]
Moradi, Mahmood Model of Factors Influencing Exchange of Tacit Marketing and Sales Knowledge Exchange and its Impact on Marketing Success [Volume 16, Issue 32, 2017]
Motameni, Ali Reza Investigation of the Impact of The Effect of Marketing Innovation on Brand Competitiveness with Clarifying Role of Technological Opportunism in the Food industry of Iran [Volume 16, Issue 31, 2016, Pages 65-82]
O
Osanlou, Bahareh The Effect of Brand Orientation on Internal Brand Equity [Volume 16, Issue 32, 2017]
R
Ranjbarian, Bahram Develop a model of customer experience touch points during banking customer journey [Volume 16, Issue 32, 2017]
Roosta, Ahmad Brand sales strategy in the FMCG industry [Volume 16, Issue 31, 2016, Pages 13-30]
S
Sanayei, Ali Developing a Tourism Destination Branding Model, Based on Tourist Touch Points [Volume 16, Issue 32, 2017]
Shahabi, Fatemeh Developing a Tourism Destination Branding Model, Based on Tourist Touch Points [Volume 16, Issue 32, 2017]
Sobhanifard, Yaser customer service quality investigating provided at the Tehran International Book Fair [Volume 16, Issue 31, 2016, Pages 83-102]
T
Teimouri, hadi Developing a Tourism Destination Branding Model, Based on Tourist Touch Points [Volume 16, Issue 32, 2017]
Teimouri, Hadi Impact of Buyer Personality on Word-of-Mouth [Volume 16, Issue 32, 2017]
Y
Yadollahi, Shahrbanoo Develop a model of customer experience touch points during banking customer journey [Volume 16, Issue 32, 2017]
Z
Zarei, Azim Investigation of the Impact of The Effect of Marketing Innovation on Brand Competitiveness with Clarifying Role of Technological Opportunism in the Food industry of Iran [Volume 16, Issue 31, 2016, Pages 65-82]