Journal of Business Management Perspective

Providing a framework for explaining and forming strategic innovation in the field of start-up businesses

Pages 13-38

10.48308/jbmp.2023.228681.1384

mohammadreza fallah, Hossein Moeini, Asma Hafezi

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Supplier evaluation and classifying for outsourcing based on PROMSORT technique

Pages 39-62

10.48308/jbmp.2023.231095.1483

reza Sheikh, soheila senfi, Fateme Sarikhani

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• PDF 746.3 K

Antecedents of user loyalty in platforms from the perspective of network effects

Pages 63-85

10.48308/jbmp.2023.230786.1468

Masoumeh Hosseinzadeh Shahri, Parisa Mansouri Nazargholi, Maedeh Ghasemi

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• PDF 478.42 K

How the competencies of marketing managers turn into performance? (Case Study: Football Premier League clubs

Pages 86-108

10.48308/jbmp.2023.229447.1423

karim zohrevandian, Tahmaseb Shirvani

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• PDF 572.59 K

Presenting the B2B Marketing Maturity Model Using the Meta-Synthesis (Case Study of Automotive Value Chain)

Pages 109-153

10.48308/jbmp.2023.227591.1348

farrokh tellohosseini, Rasool Sanavifard, Ali Asghar eyvazi Heshmat

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Upselling Strategy and Consumer Repurchase Intention based on Prospect Theory

Pages 154-175

10.48308/jbmp.2023.231280.1488

Mohammad Hossein Kiani Gohar, Rahil Kordheydari, Negin Sangari

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The effect of brand personality attraction and perception of brand globalization on consumer emotional dependence with the mediating role of perception of brand luxury (Case study: Turkish clothing in Ardabil)

Pages 176-203

10.48308/jbmp.2023.226551.1305

hafez zareyi, Bagher Asgarnezhad Nouri, marzie azarbayejani

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The Reviewers in Issue 52 Winter 2023

• Reviewers
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